​​​​Unbounce vs Clickfunnels | Who’s Right Fit for You?

Unbounce's primary focus is an application that helps businesses to build landing pages with a few other features.

The entire product is mainly focused on creating landing pages and its usage. Unbounce offers one of the most expensive plans that is valued at $399.

Several businesses don't go for that plan, and they only use either the beginner or premium plan.

ClickFunnels overdo things as compared to Unbounce. It can build sales funnels fast, has an email marketing tool, etc. Also, you can add a complete affiliate system with a backpack.

 ClickFunnels plans are available for less, and its full suite is available just for $297.

Have a look at the other points of distinction between the two.

Features of Unbounce and ClickFunnels   

Unbounce  

Unbounce is a great landing page creator, and its users get the advantage of converting their visitors into customers. The landing pages created are very well optimized.

 Unbounce builder is available with numerous features.  

• Landing Page Templates - The landing pages templates provided are conversion focused. Specific needs are successfully met with the help of the best landing pages. You can also develop pages using drag and drop builder. Dozens of templates are included that are customizable, and you can even reuse some of them after modifications. More than 85 templates are available, and you can develop yours if you don't like the readymade templates.  

• Great integrations - This software has the ability to connect with absolutely anything. This functionality makes landing pages successful. A Zapier is also present to make any automation needed. If Zapier lacks the app you need, then use webhooks.  

• Conversion tools - Unbounce has a suite of lead generating tools and conversion optimization ability. It further helps to increase the potential of converting each visitor that visits your website. Landing has an objective of converting every visitor.  

• Dynamic text replacement - It is one of the best features of Unbounce. With this feature, you can tailor the texts used on your landing pages. This is done to fit keyword parameters. External variables are attached to the URL for convenience.  
• Popups and Sticky Bars - With this feature, you can integrate sticky bars or popups in your landing pages. You can also use the desired call to action in the web pages. This feature of Unbounce is great, and you can also have absolute control over the design.   

ClickFunnels

ClickFunnels is by far, one of the best sales funnel building tools. It offers great help to marketers and quickly develops converting marketing systems. Have a look at some of the best ClickFunnels features:  

• Order Bumps, Upsells and Downsells - Several marketing tools don't have the feature of creating upsells, downsells and Order Bumps. With ClickFunnels, you get the advantage of doing so. These features are used to maximize conversions and profits. ClickFunnels is easy to use, and it doesn't require an arm and leg. Create upsells, downsells and order bumps in just a few clicks. 
• Membership Site Funnel - With a membership site feature access online content securely. With this feature, you can handily monetize all your digital assets.  

• A/B Split Testing Features - With this feature, you can quickly test two different variations of your funnel templates. This helps you to determine which version converts well.  

• Inbuilt Automations - This is more like a follow-up funnel and acts more like an email marketing software. However, they are more refined than the usual software available online. With this feature, you can create very powerful marketing sequences. You can send your emails to the targeted prospects. The emails are sent observing the actions of your visitors inside the funnel.  

• The affiliate Management program and other features - An affiliate tool is available known as the Clickfunnels backpack. With this tool, you can easily create and manage your affiliate programs.  

Other features include funnel fix, creation of a webinar, engaging community, etc.  

Pricing Plans of Unbounce and ClickFunnels

 Unbounce

The cost or varied pricing plans of ClickFunnels are straightforward. With no wide variety in the pricing plans available, it offers limited and most suitable options.

 The software has a beginner plan and a platinum plan. The options in the beginner plan are limited, whereas the platinum plan access to everything. There are other discounted options that we will discuss later.  

• Startup Plan -Get going in your business with some of the best features provided in the startup plan of ClickFunnels. You will gain access to developing 100 landing pages, 20 sales funnels, membership site creation, unlimited contacts and a few other options. This plan is available for $97.  
•  Platinum Plan -In this plan, you will get access to all features included in ClickFunnels. There are no restrictions on this plan. Build unlimited sales funnels and landing pages. The plan is available for $297 per month. A few other features included in this plan are inbuilt affiliate centre, follow-up funnels and funnel fix videos. Do a lot more with the platinum version of the subscription plan.  

After comparing Unbounce and ClickFunnels, you will observe that ClickFunnels is a lot better than Unbounce. The features included are better, and the pricing plans are also cost-effective.

You can successfully use ClickFunnels to build robust landing pages.

These pages developed are much better and featured than the ones developed using Unbounce. You can do more great things with ClickFunnels.  

You will need some time to learn to develop powerful and efficiently converting landing pages.

Moreover, several resources will help you achieve all your marketing desires.  

Pros and Cons of Unbounce vs. ClickFunnels

Unbounce

It is one of the best landing page software present in the market as of now. With the features it provides, its high cost is justified. Let us have a look at its pros and cons.

Pros

It allows Dynamic Text Replacement, which is a feature that will enable you to personalize the landing pages. You can customize it as your requirement and by using various keyword parameters. Personalization helps to boost ad revenues.

With the help of Unbounce, you are just a few clicks away from quickly creating mobile-friendly landing pages. It helps to increase the conversion rates of mobile-friendly users.

You can quickly transfer your pages inside and outside of Unbounce and publish them as and when you like

Unbounce ensures the security of the visitors. It comes with an inbuilt automatic SSL encryption.

You can quickly execute the testing of the various versions of the landing page.

Cons

Unlike, ClickFunnels does not provide you with a complete sales package. It is only a landing page software that optimizes the conversion rate.

Beginners are not provided with any learning tool which will help them master the software.

It does not come with an autoresponder feature, and hence you might fail to follow up with your prospects during the sales process.

It could be easily called the most expensive landing page software in the market as of now.  

ClickFunnels

It provides a complete sales package and the features provided justifies the high cost it charges. Let us have a look at its pros and cons.

Pros

The goal of ClickFunnels is not limited to just creating the landing pages. It also helps the businesses and startups to produce the front end and back end of the entire sales system.

 ClickFunnels is not limited to being just a landing page software. Rest assured, this software will walk your new visitor, make him familiar with your business, and turn him into your potential customer.

With this software, all you need is just one visitor to enter our funnel, and you will be able to multiply your profits. It allows you to sell numerous complementary products to your customers, which boosts your ad revenue.

Advertisements often fail to bring visitors to your business as potentially as affiliates can. With ClickFunnels, you can easily set up an affiliate network, which will help you to assign and manage the affiliates easily.

 You can earn high revenues without having to spend much on the Advertisement networks.

With ClickFunnels membership, you can easily create and sell your digital courses. Monetize your skills and earn from them with the help of this software

A follow-up funnel is generated, which is an email autoresponder. It will mail you the progress and thereby allow you to convert the prospects into your customers.

Cons

If you are a startup, you might not be able to afford this software. It is quite expensive, so if you are on a tight budget, try buying an alternative.

ClickFunnels does not have an easy to understand interface. It might take you months to master this software. However, there are numerous free resources available that will help you to become expertise in this software.

Final Thoughts

Till now, you must have concluded, which application I will recommend and why? Yes, Clickfunnels is the one for me. ClickFunnels is great for online marketers since the application has an easy to use interface.

However, in this article on Unbounce vs ClickFunnels, I tried not to give a biased review. However, as far as being honest is considered, ClickFunnels is the winner.